What is jQuery? It is a popular JavaScript library that simplifies the process of creating advanced effects, eye-catching menus, and more. Major corporations such as NBC, Netflix, Dell, and Google design and develop their websites with jQuery. The great thing about this JavaScript library is that it is free and open source. It also allows web developers to get more done in less time. Next, jQuery incorporates parts of CSS and HTML. That’s why it can simplify the client-side scripting of HTML and manipulate HTML Document Object Model (DOM). Are you on the jQuery bandwagon yet? Read on to find out why you should know more about it.
INCREASE SEO FRIENDLINESS
The way a website is coded affects its SEO ranking. The goal of having a website is to ensure that it can be easily found in Google, Bing, and other major search engines. Poor coding and an appealing website design do not go well together. jQuery can be optimized for search engines. For example, you embed the elements via unordered lists. <UL></UL> are classic HTML tags that are still used in HTML5. Search engines love these tags because they are easy to pick up.
INCREASE PAGE LOAD SPEEDS
The page load time of a website affects SEO. Every web developer should aim for clean and concise code as much as possible. To reduce messy chunks of code, you will want to store them separately from the web page itself. With jQuery, developers can modify the website via one central repository. This eliminates the hassle of having to sift through multiple folder structures. Another thing that jQuery can do is that it allows developers to load DIV tags only when they are needed. In other words, a visitor sees what he or she wants to see right away. The remaining division elements will load as and when they are required.
AN ALTERNATIVE TO CREATING ANIMATED APPLICATIONS
The learning curve of developing in Flash is steep. It may take a developer several years of practice to create movie-like animations. Things are much different with jQuery. In this case, you only need to possess knowledge about HTML5 and JavaScript to create great-looking effects that keep your audience engaged. Another advantage of the jQuery-HTML5 combo is that the animations can be packed with keywords! Yes, keywords that are readable by search engines.
DISPLAY CERTAIN ELEMENTS WHILE JAVASCRIPT IS DISABLED
Seeing an empty white box with a small red cross at the top-right corner? You are seeing this because certain elements on a web page have failed to render correctly. This often happens when Adobe Flash is not installed on the browser. Oftentimes, this creates an unpleasant experience for your visitors. With jQuery, developers no need to spend extra time to code for the browsers that lack a Flash plug-in.
OFFERS A GREAT DEAL OF SIMPLICITY
The ever-intuitive jQuery library is built on simpler and shorter code. With open coding standards and simple syntax, you can shorten the time it takes to deploy a website or application. What’s more, you do not have to be an expert at web design or custom web programming to create stellar styles for your website. Any developer who has invested copious amounts of time testing or coding CSS files will surely love the simple implementation benefits that jQuery offers. The library offers a set of robust user interface components that can be plugged into a website.
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